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Job Information

Digital Communication Specialist - London - Madrid - Milan

Information About this Role

Are you a digital marketing specialist?

We are looking for a Digital Communication Specialist responsible for planning, executing and optimizing online campaigns across all digital channels

Digital campaign planning and management

  • Plan and execute all web, marketing database, SEO/SEM, email, social media and display advertising campaigns
  • Drive production of campaign related content in alignment and cooperation with Global/US teams, identifying and articulating best marketing practices
  • Collaborate with internal teams to create landing pages and optimize end-to-end customer experience
  • Liaise with divisional marketing and digital marketing teams for adapting content, integration and validation
  • Drive internal and external stakeholders, including agencies to meet deadlines and deliver on commitments
  • Localization

Metrics and Analysis

  • Measure and report performance of all digital marketing campaigns and assess against goals
  • Identify trends and insights and optimize spend and performance based on insights
  • Proactively monitor and analyze competition's on line marketing

Specific qualification required for this position :

  • Proven work experience in digital marketing
  • Demonstratable experience leading and managing marketing database, email, social media, SEO/SEM, and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Working knowledge of Marketing Automation tools (Salesforce suite/Eloqua/Marketo or other)
  • Experience with Multimedia programs (Adobe Creative Suite products, including Dreamweaver, Photoshop, Illustrator, After Effects, and/or Adobe Premier)
  • Applied experience using measurement/analysis to regularly optimize Digital Marketing programs

We require:

  • Proven excellence in written and verbal communications. Excellent command of English - any additional language will be an asset.
  • Willing to travel
  • Customer focused : Ability to work cooperatively and proactively with staff inside and outside the team
  • Excellent organizational skills
  • Self motivated and autonomous
  • Detailed orientated
  • Proven track record of exceptional performance, high productivity and the ability to meet deadlines