The ‘GI Genius’ intelligent endoscopy module offers new hope in the fight against colorectal cancer. Launched by Medtronic, it uses AI to detect colorectal polyps before they grow into tumours.
By highlighting the pre-cancerous polyps with a visual marker in real-time, the GI Genius module acts as a second observer alongside a human doctor. Studies show a second observer can increase polyp detection rates - and every 1% increase reduces the risk of colorectal cancer by 3%. Colorectal cancer is the world’s third most common cancer, with 1.8 million cases diagnosed every year.
Integrating advanced technologies like AI into daily practice is key to fighting colorectal cancer. With the advent of AI in gastroenterology, diagnostic endoscopy has entered a new area of incredibly precise colonoscopies. The GI Genius module can identify lesions in the colonic mucosa that the human eye would miss (small flat polyps are particularly hard to spot.)
This means more patients can hope to be diagnosed at an early enough stage for successful treatment and reduces the risk of interval cancers, which can occur between colonoscopies.
Medtronic entered a global distribution agreement with Cosmo Pharmaceuticals to bring this new tech to market. Cosmo is the sole manufacturer of the GI Genius module, both software and hardware. However, it hasn’t quite made it to worldwide distribution yet - although it’s CE-marked and available in several European countries, it has yet to get FDA clearance for sale in the US.
Upgrade your recruitment process with pioneering recruitment technology.
Reduce time-to-hire by 58% using our AI smart automation and video pre-screening software, Projectus Edge. Using 54 years of scientific research, benefit from behavioural assessments of long-term performance indicators and company fit against unique benchmarks for each vacancy and the behavioural profiles of your current team. Get a stronger guarantee on the right hire for you and save thousands in recruitment costs with improved staff retention across your business.
Pioneering recruitment technology for world leaders in technology. Makes sense, doesn’t it?